NESTLÉ PHILIPPINES GARNERED 4 SILVER AND 8 BRONZE AWARDS IN 4TH PANATA AWARDS

Source: www.pana.com.ph

The PANATA Awards is an annual recognition program for outstanding marketing communication campaigns or advertisements that promote positive Filipino values.

Launched in 2009, the PANATA Awards gives honors in Brand Marketing and Cause Marketing in the following categories: TV/Cinema, Radio, Print (including employee communications or newsletters), Ambient/OOH, Direct Mail, Digital /Interactive/Internet Marketing, Sales Promotions, Publicity/PR, and Special Events. 
This year The Coca-Cola Export Corp. emerged as the biggest winner by taking home 2 Gold awards for “The OFW Project” under the digital and publicity/PR categories. Add to that 1 Silver award and 9 Bronze awards for various materials and campaigns. 

Jollibee Food Corporation’s “The Happy Filipino” was also recognized with a PANATA gold award while “Jollibee: Crystal Quest Game” won a Silver. Mentioned campaigns are under the digital category. 
McDonald’s Philippines and Nestlé Philippines both garnered 4 Silver awards and 8 Bronze awards, a total of 12 awards each. 

Alaska Milk Corporation received 4 Silver awards. Other multiple award winners are: Sun Life Financial Phils. (3) and Procter & Gamble Distributing (Phils.) (2). 
Awarding ceremonies of the 4th PANATA Awards was held last January 31, 2013 at the InterContinental Hotel in Makati City.

NESTLÉ PHILIPPINES, INC. AWARDS
BRONZE: 8 Awards

Nestlé Philippines, Inc.

NIDO Fortified

A Million Thanks Mom

Brand Marketing - Integrated Campaign Category

Nestlé Philippines, Inc.

NIDO Fortified

Love Letter

Brand Marketing - TV Category

Nestlé Philippines, Inc.

MILO Choco Powder Drink

Focus

Brand Marketing - TV Category

Nestlé Philippines, Inc.

MILO Choco Powder Drink

Luwas

Brand Marketing - TV Category

Nestlé Philippines, Inc.

NIDO Fortified

Love Letter

Brand Marketing - TV Category

Nestlé Philippines, Inc.

BEAR BRAND Sterilized

Ties

Brand Marketing - TV Category

Nestlé Philippines, Inc.

MAGGI MAGIC SARAP

Tribute

Brand Marketing - TV Category

Nestlé Philippines, Inc.

Nestlé Club

GoodLiving Webisodes

Brand Marketing - Digital Category


SILVER: 4 Awards

Nestlé Philippines, Inc.

MILO Choco Powder Drink

Mang Felix

Brand Marketing - TV Category

Nestlé Philippines, Inc.

MILO Choco Powder Drink

MILO Little Olympics

Brand Marketing - Special Events Category

Nestlé Philippines, Inc.

Corporate Wellness

Nestlé Wellness App

Brand Marketing - Digital Category

Nestlé Philippines, Inc.

MILO R2

MILO R2 Double Vision

Brand Marketing - Digital Category



Nestlé Philippines, Inc.: Silver Award for: MILO Choco Powder Drink for "Mang Felix", Brand Marketing - TV Category; MILO Choco Powder Drink for "MILO Little Olympics" Brand Marketing - Special Events Category; Nestlé Wellness App, Bran Marketing - Digital Category; Milo R2 for "Double Vision", Brand Marketing - Digital Category


Nestlé Philippines, Inc.: Bronze Award for: NIDO Frotified "A Million Thanks Mom", Brand Marketing-Inegrated Campaign Category; MILO Choco Powder Drink "Focus", Brand Marketing-TV Category; Milo Choco Powder Drink "Luwas", Brand Marketing - TV Category; NIDO Fortified "Love Letter", Brand Marketing - TV Category; BEAR BRAND Sterilized "Ties", Brand Marketing - TV Category; Nestlé Club "GoodLiving Webisodes", Brand Marketing - Digital Category